mWeb - Mobile 300x50 Banner
The mWeb 300x50 banner is usually placed at the top of a page, so it can be seen immediately by the user when the page loads for maximum exposure.
Markets Availability | Global excluding UK |
Device Availability | Mobile Web only |
Dimensions (w x h) | 300x50 |
Accepted Ad Formats |
Gif, Jpeg, PNG - 40 Kb |
HTML5 | HTML5 should support GPT Async and always conform to the ad boundary and visibility that are set by the site, in particular when Ad Div is relocated or hidden on window resizing |
Initial file load Max File Size: | N/A |
Secondary (Polite) File Download Max Size: | N/A |
BBC approved third party vendor list | Approved 3P Vendor List |
Third Party Ad Serving Creatives | Allowed - 3rd party vendor must be on BBC's approved vendor list Tag must be SSL/Secured only. |
Third Party tracking | 3rd Party Impressions Tracking Allowed 3rd Party Click Tracking Allowed 3rd party vendor must be on BBC's approved vendor list |
Third Party Vendor Requirements | N/A |
Execution Guideline | 1 pixel black/dark border for creative that has white background. Ad cannot resemble BBC contents. Ensure images and landing page are mobile web optimized. |
Animation/Looping Guidelines | Animation & Looping is Allowed. Up to 30sec max |
Banner Expansion Guidelines | N/A |
Video Guidelines | No Video Allowed |
Audio Guidelines | No Audio Allowed |
Ad Submission Deadline | 5 Working Days |
Ad Policies and Technical Specifications | BBC Ad Policies and Technical Specs |
Specs Updated | 14-Mar-2024 |