Native News App Promo

Native News App Promo ad appears on the BBC News app homepage and is a static image with the advertiser's and BBC Storywork's logos included. It's only available on Android mobile devices.

Markets Availability Global(Will appear in Top stories only)
Device Availability Dimensions (w x h)

Android mobile only

System will auto resize ,recommended -1780 x 1080

Accepted Ad Formats and File size

JPEG and PNG only

3rd party vendor must be on BBC's approved vendor list

 Max File Size

300 KB min to 350 KB max (All three creatives)

HTML5 Not Allowed
Third Party Ad Serving Creatives Not Allowed
Third Party Tracking Not Allowed
Execution Guideline

Hero Image

Image will be scaled & center cropped so that it fills the full space of the design.

Index Logo

The BBC logo to be associated with the campaign Image will be scaled so that it’s height fits within the dimensions There are no maximum or minimum dimensions for the image

Image must be in .jpg or .png format.

Sponsor Logo

The logo associated with the Sponsor of the content

Image will be scaled so that it’s height fits within the dimensions.

There are no maximum or minimum dimensions for the image

Image must be in .jpg or .png format.

Headline

The headline text for the campaign.

The text will wrap indefinitely.

Animation/Looping Guidelines NA
Video Guidelines No Video Allowed
Audio Guidelines No Audio Allowed
Short Intro for Overview Page This ad appears on the BBC News app homepage(only on android mobile)
Ad Submission Deadline 5 Working Days
Ad Policies and Technical Specifications BBC Ad Policies and Technical Specs
Preview screenshot  
Specs Updated 11-Jan-22