Outstream

The Outstream appears on desktop and mobile below the fold between the article content pages. It only plays or animates when it comes into view and pauses when it is less than 50% in-view.

Markets Availability Global excluding UK
Device Availability Desktop and Mobile Web
Dimensions (w x h) 640x360
Accepted Ad Formats MP4
3rd party VAST 2.0/3.0 Tag
VPAID JS 1.0
Vpaid 2.0: Only for measurement only. No interactive ads
3rd party vendor must be on BBC's approved vendor list
HTML5

N/A

Initial file load Max File Size: Up to 15 sec video: 1.1 MB
Up to 30sec video: 2.2 MB
Secondary (Polite) File Download Max Size: N/A
BBC approved third party vendor list Approved 3rd party Vendor List
Third Party Ad Serving Creatives N/A
Third Party tracking 3rd Party Impressions Tracking Allowed
3rd Party Click Tracking Allowed
Third Party Vendor requirements N/A
Execution Guideline Ensure landing page are mobile optimized for Mobile Web placements
Video Only that is not followed by any content
Can run in multi-slot on article pages [NOT top slot]
Cannot run in EU or California
Brand Safety & Contextual targeting available
Can apply Viewability Upon Request
Animation/Looping Guidelines N/A
Banner Expansion Guidelines N/A
Video Execution Guidelines Teads: Close button, Learn more button and Audio button are added automatically by default regardless of creative supplied
Video Duration: 30 sec max
AVC: Yes (Baseline: Level 3.0)
Aspect ratio: 16:9 only
Resolution: 640x360
Video bitrate: Up to 512kbps
Video Codec: H.264
Frame rate: 25 FPS (PAL) recommended
Audio Sample Size: 16 bit (48 kHz)
Audio bitrate: 96 kbps
Audio format: HE-AAC
Audio level range: -3 dBfs to -1 dBfs
Audio Channel: 2 channel stereo mix
Protocol: HTTP Progressive download
Max Video Duration 30sec max
Audio Guidelines Sound must be on mute / Sound must be user click initiated.
Audio buttons will be added automatically
Ad Submission Deadline 5 Working Days
Ad Policies and Technical Specifications BBC Ad Policies and Technical Specs
Specs Updated 8-Mar-2024
Markets Availability Global excluding UK
Device Availability Desktop and Mobile Web
Dimensions (w x h) 640x360
Accepted Ad Formats MP4
3rd party VAST 2.0/3.0 Tag
VPAID JS 1.0
Vpaid 2.0: Only for measurement only. No interactive ads
3rd party vendor must be on BBC's approved vendor list
HTML5

3rd party VAST 2.0/3.0 Tag

Initial file load Max File Size: VPAID JS 1.0
Secondary (Polite) File Download Max Size: Vpaid 2.0: Only for measurement only. No interactive ads
BBC approved third party vendor list Approved 3rd party Vendor List
Third Party Ad Serving Creatives 3rd party VAST 2.0/3.0 Tag
Third Party tracking 3rd Party Impressions Tracking Allowed
3rd Party Click Tracking Allowed
Third Party Vendor requirements Ensure landing page are mobile optimized for Mobile Web placements
Video Only that is not followed by any content
Can run in multi-slot on article pages [NOT top slot]
Cannot run in EU or California
Brand Safety & Contextual targeting available
Can apply Viewability Upon Request
Execution Guideline Ensure landing page are mobile optimized for Mobile Web placements
Video Only that is not followed by any content
Can run in multi-slot on article pages [NOT top slot]
Cannot run in EU or California
Brand Safety & Contextual targeting available
Can apply Viewability Upon Request
Animation/Looping Guidelines N/A
Banner Expansion Guidelines N/A
Video Execution Guidelines Teads: Close button, Learn more button and Audio button are added automatically by default regardless of creative supplied
Video Duration: 30 sec max
AVC: Yes (Baseline: Level 3.0)
Aspect ratio: 16:9 only
Resolution: 640x360
Video bitrate: Up to 512kbps
Video Codec: H.264
Frame rate: 25 FPS (PAL) recommended
Audio Sample Size: 16 bit (48 kHz)
Audio bitrate: 96 kbps
Audio format: HE-AAC
Audio level range: -3 dBfs to -1 dBfs
Audio Channel: 2 channel stereo mix
Protocol: HTTP Progressive download
Max Video Duration 30sec max
Max File Size Up to 15 sec video: 1.1 MB
Up to 30sec video: 2.2 MB
Audio Guidelines Sound must be on mute / Sound must be user click initiated.
Audio buttons will be added automatically
Ad Submission Deadline 5 Working Days
Ad Policies and Technical Specifications BBC Ad Policies and Technical Specs
Specs Updated 12-Mar-2024